


How To Use Twitter to Test Your Headlines
Finding exactly the right words is the key to getting people to open your e-mails, click on your links, and to share them. One of the best ways to get people to open more of your communications over time is to keep testing and improving your headlines. You know me,...
Overcoming Social Media Procrastination
I’ve noticed that whenever I post about consistency and creating an effective social media strategy, some people start getting overwhelmed and believe that social media is out of their reach. It really isn’t!

Social Media Automation Tool – CoSchedule
In 2015 I was frustrated with my inconsistency at posting on social media. Yes, I post a lot more than the average person and at the same time I had a social media marketing plan I wanted to follow, but I was missing things. I would put a new blog post on my site and...
Relationship Marketing Done Right
If you've followed me for awhile, you've probably heard me talk about the right way to use social media. It's not just about getting your name and your business out there, it's about using social media as a tool to build relationships with potential clients. So let's...
Take Action Get Profits with Michele Scism and Her Guests JP Jones & Minette Riordan.
I’m so excited to be interviewing JP Jones and Minette Riordan on my radio show on Monday, August 11 at 2pm Central (3pm Eastern, 1pm Pacific). You can catch the show live (or the recording here.). JP Jones wears many hats. Among them are graphic designing, web...
What the latest social media trends mean for coaches
The Pew Research Center just released its 2013 Report on Social Media. The report is based on survey responses from over 1800 American adult internet users. The survey results were released on December 20, 2013 and provide a snapshot of how your customers and...
Don’t Quit! Make More Money in 2013
The Thanksgiving leftovers are eaten, the stores are playing Christmas carols… My Christmas village is set up on my dining room table. Time to kick back, enjoy the egg nog and start planning for 2014, right? Nope. There is still a month left in 2013 –...
Learn How to Get More Clicks On Your Tweets – What the Research Says
In my last post, I talked about how to use Twitter to test your e-mail and blog post headlines. Would you like to learn some rules for how to word your tweets so they get more clicks on Twitter? While I was doing the research for my post on how to use Twitter to...
Who to Connect With Online
[iStock_connections_xSmall_2] When I first started to market my business, www.DecisiveMinds.com, on social media in March of 2010 it became quickly obvious that my social media audience was not just my potential clients.
There are actually 3 groups of people that I am trying to connect with online. I will share my 3 groups with you and then I would love to know how you would expand on this.
Is Social Media Engagement B.S.?
Why I think social media engagement is B.S. Read on to learn how people move themselves through the relationship marketing funnel without necessarily interacting with you.
How Often Should You Post on Social Media
Consistency is the key to social media success? The question is how often do you need to post to Twitter, Facebook, YouTube or Linked In be considered a consistent poster. Social media experts Shahar and Nash Boyayan share their opinion of what it is to be a consistent social media marketer.