I just love it when I look into the social media crystal ball to predict the future and I’m right. For the past six months I’ve been saying that images are going to be *much* more important in Facebook – and the new timeline layout shows that I’m right.
To really understand the new timeline and what it means, it is really helpful to look at Facebook’s own goals.
They want to sell advertising. It’s as simple as that. And to do so, they need to pack in as many ads as possible.
So, you are very excited about your new product or service. It is exactly what your customers need to solve a problem. You get ready to launch. You do everything you are supposed to do, you create a compelling sales letter, you cover all of your social media bases, engage your affiliates.
[iStock_connections_xSmall_2] When I first started to market my business, www.DecisiveMinds.com, on social media in March of 2010 it became quickly obvious that my social media audience was not just my potential clients.
There are actually 3 groups of people that I am trying to connect with online. I will share my 3 groups with you and then I would love to know how you would expand on this.
When my clients start to build their social media strategy one of the first things we talk about are the basics. We are going to talk about what I consider to be the three most important steps in setting up your social media strategy.
Get Facebook’s own advice on easy ways to maximize the marketing oomph of your business timeline.
Why I think social media engagement is B.S. Read on to learn how people move themselves through the relationship marketing funnel without necessarily interacting with you.