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Tips on Creating an Effective Facebook Fan Page

Tips on Creating an Effective Facebook Fan Page

The first step in sharing your business through Facebook is to create an effective profile. Follow these four steps and you will be off to a great start! 1.  Personal profile vs. Business Page: In Facebook everyone is required to start with a personal profile and as a...

How Often Should You Post on Social Media

Consistency is the key to social media success? The question is how often do you need to post to Twitter, Facebook, YouTube or Linked In be considered a consistent poster. Social media experts Shahar and Nash Boyayan share their opinion of what it is to be a consistent social media marketer.

7 Easy Ways to Get More Traffic to Your Website

7 Easy Ways to Get More Traffic to Your Website

Website traffic is the lifeblood of any business that operates online. More traffic means more potential customers — and (of course!) more customers results in more money in your pocket. One of the complaints I hear fairly often – is that sometimes the expense of advertising and driving traffic to your site isn’t worth the few extra customers you get in return.

Down By the Old Watering Hole…

Have you seen those private groups on Facebook and LinkedIn? If you have been around Michele for any length of time, I’m sure you are a part of at least one!
I take part in 6 private groups on Facebook and 3 private groups on LinkedIn. Why do I spend time each day reading and connecting in these groups

Because they are where my ideal clients hang out. They are my ‘watering holes’. I use them to answer questions and to show my expertise to new clients.