Your Pre Public Relations Game Plan
Do you dream of the day that a national talk show wants you as a guest? Maybe it is that moment that Oprah chooses your book for her book club. How do those moments happen for a small business owner? It is usually the result of a lot of Public Relations. Public...
5 Reasons To Use Pictures In Your Marketing
A picture is worth a thousand words. Here are five reasons for using pictures in your marketing and two ways to find great pictures to use.
5 Blog Marketing Techniques
Whether you are a new blogger, or one that has been blogging for a while, you are probably wondering how to get more sales, visitors, and readers to your blog on a weekly basis. Marketing your blog the right way will give you the results that you are looking for.
Content Marketing Creates 3x’s More Leads Than Traditional Marketing
According to Demand Metric “Content marketing creates 3x’s more leads than traditional marketing and cost 62% less.” If you think about it, it makes perfect sense. Content marketing can be very focused, whereas traditional marketing is more like throwing darts....
What is Relationship Marketing?
What brands do you love that are nailing relationship marketing? Maybe we need to start by looking at “What is relationship marketing.” I’ll tell you what it is not. It is not meeting me on Facebook and immediately asking me to buy something from you!!!!! How do you...
What is Content Marketing?
When you think about content marketing, what is the first thing you think of? Blogging? Writing articles? What about visual content? I read a great article on HubSpot that expanded on the conversation about what content marketing really is. It had great statistics,...
You Need to Know How Online Events Show Off Your Valuable Expertise
You are trying everything to get people to know who you are. You have an expertise, but it seems like no one is paying attention. Online events are the perfect way to showcase your expertise…even if you think you don’t have any. Seriously, everyone is an expert in...
What is Email Marketing?
What is email marketing and how does it work? Email marketing does not mean pitch, pitch and then pitch some more. It is the use of emails to build relationships with potential new clients as well as to promote products and services that your potential clients would...
Relationship Marketing Done Right
If you've followed me for awhile, you've probably heard me talk about the right way to use social media. It's not just about getting your name and your business out there, it's about using social media as a tool to build relationships with potential clients. So let's...
The 6 Best Ways to Build Your Community
The number one thing you can do to succeed in your business is to build your community. The world is changing so fast and technology gets outdated in an instant. The thing that will separate the winners and the losers is the ability to build a community that...
Three Big Reasons Why Your Webinar Registration Page Isn’t Working
Is the webinar page you created just not converting? Here are the three main reasons that webinar pages don’t convert and how to fix them.
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