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What is my secret to business success? Focus.

What is my secret to business success? Focus.

When you are focused in your business, things automatically become easier, you get stuck less often, you don’t have to push as hard to start making money.

A lot of people think that the “one thing” holding them back from their dream business is not having product or not having a fully developed brand…

Use market segmentation to serve your customers better

Use market segmentation to serve your customers better

So, what is market segmentation? Market segmentation is the “business school” word for customizing your marketing messages (e-mails, social media, even web pages) to different part (or segments) of your audience. One size does not fit all especially when it comes to communicating with your tribe.

5 and a half habits of successful guest bloggers

5 and a half habits of successful guest bloggers

One of the easiest ways to get additional traffic to your site is to provide guest posts to other people’s blogs. I’ve found that guest blogging is a great way to engage other people’s audiences and get new people on my e-mail list. Here are 5 and a half tips to get started with guest blogging:

What Writers Can Learn from Effective Speakers

What Writers Can Learn from Effective Speakers

Those who aspire to be great writers should take lessons from compelling public speakers.

If you’re writing, you’re selling. Whether it’s personal outreach, promotional copy for a client product or service, encouraging others to support a charity cause or creative prose you put out there for others to enjoy, what you say and the way you say it will cause people to read or leave. Learning to make your message tight takes time. So does the editing process to make it so.

5 Ways to Find Speaking Opportunities

5 Ways to Find Speaking Opportunities

For a lot of people, getting the speaking gig seems a lot more difficult than getting on stage and giving that first presentation. In the beginning, you do need time (to make a lot of contacts) and a thick skin (to deal with rejection) to land that very first “gig”. In this post, I’m going to give some tips on ways to book your first presentation.

FREE SAMPLE: Your Business Revenue Streams

FREE SAMPLE: Your Business Revenue Streams

One of the perks of being in one of my coaching programs is that you get a video from me each with with a bite-sized action step that you can do. If you follow along and do the steps each week, at the end of the year, you will have made a quantum leap in your business.