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The Nine Letter Secret To Business Success

The Nine Letter Secret To Business Success

The reason I think so many businesses fail (only 29% of businesses are still open after 10 years according to the SBA) is because they do not understand marketing. They aren’t doing what it requires to let the world know what they do, who they are and/or where they are.

Marketing requires a strategy. It requires being seen in multiple locations. That means both online and offline places. Yes, sometimes it requires money. But there are lots of things you can do now to market that are lost cost.

Cultivate Strategic Alliances to Easily Attract Clients and Grow Your Revenue

Cultivate Strategic Alliances to Easily Attract Clients and Grow Your Revenue

By creating successful strategic alliances you can consistently add new clients and build your list while at the same time, creating more momentum, more opportunities and more business success for yourself and your strategic partners.

One kind of strategic alliance is to identify individuals in your field that provide products or services that are similar to yours, yet with a different spin or specialty. Bread bakers refer dessert makers, dietitians refer personal trainers and visa versa, and doctors, lawyers and consultants refer based on specialty.

How to stop being the best kept secret in your industry

How to stop being the best kept secret in your industry

Are you the best kept secret in your industry? I have met so many talented entrepreneurs who could truly changes lives of many people … but the people who could benefit can’t find them. If this sounds like you, you could have a visibility problem…

Visibility is the glue that holds all other strategies together when it comes to achieving expert status as a business owner. Each strategy gets your name out among other business owners, movers and shakers and potential clients. Being seen goes a long way with the word-of-mouth crowd.

Empire Avenue – The Social Media Stock Market

By Michele Scism The Results Lady Yesterday I was introduced to Empire Avenue, courtesy of Sheri McConnell from Smart Women's Institute.  To best explain what Empire Avenue is I went to the about us page on their website and found this great explanation: The Social...

The Social Network

By Michele Scism The Results Lady Last night I finally got to see “The Social Network” movie.  As a huge fan of Facebook and social networking I knew I would enjoy it – I think I was a bit more surprised at how much my husband enjoyed it. He is...

Do Unto Others…..

By Michele Scism The Results Lady …As you would have them do unto you! I was just thinking about how appropriate that saying is for the world of social networking. Are you an avid blog reader?  I am.  Do you scan peoples websites when are first introduced to...

Can a Numbers Person Ignore the Numbers?

So do the numbers count in social networking? Hmmm, well there are two distinct camps or matters of opinion on this subject. A lot of people believe that the more followers you have on Twitter or friends/fans you have on Facebook or connections you have on LinkedIn the better.

How to FACEBOOK – Yes a Verb!

If you know me at all you knew I would get around to using Facebook for promoting your business. I have to say, Wow! The opportunities are endless for promoting yourself or your business on Facebook.