Sep 17, 2020 | Build Your Business
If you have a membership website, you probably email your members once a month to deliver their content. But if you want your members to stay subscribed, you should be emailing more often. Frequent messages keep your members engaged with your brand and make it less...
Sep 1, 2018 | Small Business Marketing
Getting people to sign up for your email list is only half the battle. Once they’re signed up, you want to be sure to keep your subscribers interested and engaged. One way to do this is to ensure you’re staying relevant! Here are 3 tips to help you stay relevant to...
Jun 30, 2018 | Build Your Business
One of the hardest things for small business owners to discover is what makes them unique. When you understand your unique business advantage you can not only easily answer the question that terrifies most entrepreneurs – “So what do you do?” You can also...
Oct 21, 2017 | Make More Money, Small Business Marketing
A lot of small business owners leave money on the table because they either don't have a follow-up strategy or they don't follow through on the process. This usually happens because they’re too busy managing their current business. Follow-up is a critical way to get...
Jul 6, 2017 | Small Business Marketing
In any business we must have a list of prospects. In the old days, this was done by keeping a Rolodex full of phone numbers. Today we build email lists of our potential prospects. If you are wondering if list building is worth it, check out this blog post “6 Reasons...
Jun 29, 2017 | Small Business Marketing
To nurture is to cultivate. In the online marketing world, email nurture sequences are designed to cultivate a relationship with your new prospect. The first rule of building a relationship online, is to know when and how to ask your new prospect to buy something. I...
May 17, 2017 | Small Business Marketing
What is email marketing and how does it work? Email marketing does not mean pitch, pitch and then pitch some more. It is the use of emails to build relationships with potential new clients as well as to promote products and services that your potential clients would...
Feb 25, 2016 | Make More Money
Are you sending out a newsletter? If you are, is it a regular thing, or more of a sporadic (an email that gets sent sporadically instead of on a regular schedule?). If you aren't connecting with your clients and prospects regularly you are missing out. According to a...
Feb 20, 2016 | Make More Money
I am often surprised to see how many people count growing their social media footprint, rather than their email numbers as growing their list. I really wish it were that easy, but the truth is that e-mail lists and e-mail marketing are still important. Building your...
Feb 17, 2016 | Build Your Business
How often do you email your list? I was working with one of my clients the other day and she said she stopped trying to add people to her list because she wasn’t emailing them anyway. OMG – did you know that the majority of people who start to build a list NEVER...
Jun 4, 2015 | Entrepreneurs Take Action
Video Podcast: How To fight The Spam Monster If you are anything like me I am sure that you are fed up with the amount of spam that ends up in your email inbox. In this video I show you how to make sure the emails you want end up in your inbox, and the emails you...
Sep 21, 2014 | Take Action Get Profits Radio
I’m so excited to be interviewing Rodney S. Jones and Carl Loop on my radio show on Monday, September 22nd at 2pm Central (3pm Eastern, 1pm Pacific). You can catch the show live (or catch the recording here). Rodney S. Jones Rodney S. Jones, President & CEO of...
