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What Your Profit & Loss Statement is Telling You About Your Business
How often do you look at your profit and loss statement? When you look at it, are you able to make decisions based on the information (decisions other than, ‘Boy, I need to make more money’)? Knowing how to read your P&L offers a number of benefits not only in...
3 Triggers That Convert Leads Into Paying Clients
You have spent all this time creating freebies, building your list, and creating social media contacts, but now what? How do you convert leads into paying clients? In this week's podcast, Michele Scism shares 3 triggers that she sees missing in most people's...
What is a Good Online Conversion Rate?
There seems to be mass confusion when anyone starts to talk about an online conversion rate; most people don’t know what they should be expecting while others don’t even take the time to even check it out. In today’s podcast, I am going to share several different...
A Simple Sales Funnel Strategy
Are you starting to believe it is a myth? I’m talking about the ever illusive sales funnel strategy. Well I think it is because you are over thinking it. In today’s podcast I am going to share with you my thought process for designing the front end of your funnel so...
Video Podcast: Why You Aren’t Closing the Sale
When it comes to closing the sale, you must start by having sales conversations. In today’s episode of the Entrepreneurs Take Action Podcast, I talk about why you are having trouble and how to easily overcome sales objections. Daniel Pink said “One of the best...
Overcoming Objections: The Scripts
Do you freeze when someone gives you the money objection during a sales conversation? In today’s episode of the Entrepreneurs Take Action Podcast, Michele talks about overcoming objections. She focuses on how to use a script to overcome the money objection and the “I...
Video Podcast – How to Make Money With White Papers
Have you ever written a short report, a white paper, a planner or a template of some sort? These tools make great easy buys for your potential clients. Today’s podcast is about how you can use these tools to make money, not to mention find out who the buyers are in...
Video Podcast – How to Use PLR
Are you one of those people who has bought tons of PLR only to have it sit on your hard drive? Maybe you are new to this world of content. In today’s episode of Entrepreneurs Take Action, Michele shares different ideas about how to use PLR. Maybe we should start with...
Video Podcast: Facebook Ads for Free
Have you tried Facebook ads? Did it cost you a lot of money? In this short video, I am going to show you how you can do Facebook ads for free. https://youtu.be/9nOAHBWFNho Does Facebook still make your head spin? Does it feel like no one is paying attention - no one...
Video Podcast: Those Annoying Pop-up Boxes
I get it! You hate those pop-up boxes on websites. So why do you see so many of them? Because they work! Marketers know that the thoughts people have (hate pop-ups) vs. the actions people take (opting in on a pop-up) are two totally different things. Sumome.com...
How to Create a Speaker Sheet
One of the biggest pieces of being ready to speak – is having a prepared speaker sheet. In this podcast episode, I show you how to make a simple speaker sheet that will help you get your next speaking gig.
Video Podcast: Wasting Time Driving Traffic to Your Website
In today’s episode of Entrepreneurs Take Action, Michele shares why she thinks you are wasting time driving traffic to your website. If you know Michele then you know that she is not going to let you off the hook. https://youtu.be/RWaVNxXmzO0 Now that you know what...
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