Today's guest post is from Kathleen Gage, one of my favorite experts in using teleseminars to grow your business. I will be interviewing Kathleen on my next Decisive Success Strategies call on Tuesday, June 21 at 3pm Pacific, 5pm Central, 6pm Eastern. Register for the free call and learn even more about using teleseminars.
When you ask many people online how many types of teleseminars there are many people stop at one or two. Actually, there are dozens of types of teleseminars and reasons to host one.
Regardless of the type of teleseminar you host or participate in, many of the steps to create and develop one will be similar. However, how you promote a session is determined by whether it is open to the public, free, fee based or used as an added value tool for existing clients. Some of the different types are:
• Preview calls
• FAQ calls
• Expert interviews
• Paid sessions
• Free sessions
• Corporate trainings
• Open to the public
• Private sessions
• Membership benefit sessions
• Affiliate training calls
For many small business owners such as consultants, coaches, speakers and authors a preview call is going to be one of the most popular types that you offer.
Basically a preview call is just what it sounds like. People get a taste of what a paid course will be about.
Another purpose for teleseminars is to address the areas your existing customers have a lot of questions about. Say you have customers who seem to be asking the same questions over and over about your products and services. Here’s something very simple to do. You host the call, invite your existing clients, record the call and when new clients come on board, they get the recording. This is great added value to your customer care.
Say you are a nutritionist and you sell a very unique type of nutrition program. When your clients buy your program they get an instant download of the most common questions they will likely have.
Another type of teleseminar is expert interviews. These are great in that you can bring an incredible amount of value to your market. An expert series is one of the most beneficial types of teleseminars for anyone who wants to bring top level information to their market.
Your opportunity to utilize teleseminars in your business is only limited by your imagination.
3 Simple Steps to Begin Making Money Online Right Now! FREE online course from Kathleen Gage. Kathleen works with spiritually aware speakers, authors, coaches and consultants who are ready to turn their knowledge into money making products and services.
I love how you listed the various types of teleseminars – it sparked some great ideas that I need to get cracking on.
I recently signed up for a teleconferencing service – you know – pay a monthly fee and get unlimited conferencing capabilities. I initially thought, “My Website Coaching Program only meets once a week – I guess that monthly fee is just the cost of doing business.” And I was right. Until…
I started to work with my individual clients using this as well! Now, not only can we interact easier (since my clients can see my screen), but I also record the entire session and provide the playback as a bonus! They LOVE this! Rather than scrambling to take notes, they can go back and replay over and over and over again.
Holding these private sessions are fantastic! They are a huge boost to my already awesome service (if I do say so myself!)