What Writers Can Learn from Effective Speakers

Jul 26, 2012 | Small Business Marketing

Those who aspire to be great writers should take lessons from compelling public speakers.

If you’re writing, you’re selling. Whether it’s personal outreach, promotional copy for a client product or service, encouraging others to support a charity cause or creative prose you put out there for others to enjoy, what you say and the way you say it will cause people to read or leave. Learning to make your message tight takes time. So does the editing process to make it so.