
Lessons Learned: 3 Digital Products You Can Sell Online
The digital product industry is a $174 Billion industry and if you aren’t getting your portion of that, it’s time for a change. Selling digital products does not have to be a complicated process. One of the major issues that stops online marketers from making money...

Video Podcast – How to Make Money With White Papers
Have you ever written a short report, a white paper, a planner or a template of some sort? These tools make great easy buys for your potential clients. Today’s podcast is about how you can use these tools to make money, not to mention find out who the buyers are in...

How Well Do You Know Your Ideal Client
We’ve all done the exercise. It’s the first thing you’re taught when you first start your business: Create an ideal client avatar. This vision of your ideal client guides everything you do, including pricing (you can’t charge that single mom as much as you can the CEO...

Video Podcast – How to Use PLR
Are you one of those people who has bought tons of PLR only to have it sit on your hard drive? Maybe you are new to this world of content. In today’s episode of Entrepreneurs Take Action, Michele shares different ideas about how to use PLR. Maybe we should start with...

Email Marketing Campaigns: What to Mail
Enticing your readers to join your list is just a small part of your overall list-building goal. The larger component is keeping them engaged. Create great email marketing campaigns, and they’ll reward you with more sales—not only of your products and services, but...

Video Podcast – 4 Steps to Overcoming Writer's Block
Do you struggle with writing? Maybe you don’t consider yourself a writer and find it difficult to get started. Maybe you are an author and you still struggle with times of writer's block. In today's podcast video, I share 4 steps to overcoming writer’s block. ...

3 Reasons You Are Not Ready to Speak Yet (and How to Get Past Them)
OK, people.... enough is enough. I don't want to hear you telling me that false story anymore. What am I so riled up about? The fact that half a dozen people have said to me that they aren't speaking because they aren't ready. They think that they aren't expert...

Split-Testing Improves Conversion
Email marketing truly is a numbers game. The higher your conversion rates, the larger your list will be. The larger your list, the more sales you will make. So how do you improve your conversions? Split testing (also known as A/B testing) is a great way. But there’s...

Video Podcast – 5 Email Calls to Action
Ever struggle with what call to action to use on your emails, blog posts or social media posts? In today’s episode of Entrepreneurs Take Action, Michele shares 5 calls to action that work. https://youtu.be/9qb_xRVnmCM Now it’s time for you to make your call to action...

How To Create a Handout That Makes It Home
Have you ever spent a lot of time creating a handout for your talk only to find 100 copies strewn all over the room at the end of the event? Other than being a huge waste of paper, creating handouts that people don't take with them is a waste of effort for you. These...