Mar 8, 2021 | Build Your Business
Are you thinking about adding VIP days as an additional revenue stream? Since starting Decisive Minds, I have done over 75 VIP Days. I am often asked how to do VIP days with a client. In case you aren't sure, a VIP day is a day held by two or more people, who are...
Sep 17, 2020 | Build Your Business
If you have a membership website, you probably email your members once a month to deliver their content. But if you want your members to stay subscribed, you should be emailing more often. Frequent messages keep your members engaged with your brand and make it less...
Aug 20, 2019 | Build Your Business
Your company’s financial statements can provide you with a wealth, pun intended, of information. Don’t let them collect virtual dust on your computer. Use them to grow and strengthen your business. The first step, of course, it to learn about reading financial...
Aug 15, 2019 | Build Your Business
Whether you are a solopreneur with a virtual team, own a brick and mortar business with onsite employees, or somewhere in between, your team can make or break you. The better you are at building an effective team, the stronger your business will be. And team...
Jul 30, 2019 | Small Business Marketing
Today I thought we would talk about how to use banners and signs in your marketing. Recently, my daughter had some yard signs made to let people know that she is now offering facials as part of her business, The Eclectic Look, I decided to ask local Sulphur, Louisiana...
Jul 25, 2019 | Small Business Marketing
Viral marketing or viral advertising is a business strategy that uses social media to promote your content, products, and services. It takes its name from the idea of a virus, such as the flu, and how fast content “spreads” online. So what does it really take to go...
Jul 17, 2019 | Build Your Business, Small Business Marketing
A couple of days ago I drove past a billboard and thought “Now that is effective billboard advertising”. So what exactly makes billboard advertising effective? I decided to ask local Lake Charles website, social media, and branding expert Daniel Wainwright, the owner...
Jun 18, 2019 | Small Business Marketing
How much time and energy do you spend on brand awareness? Maybe a better question is “What is brand awareness?” For many, this is a small part of their overall marketing strategy, yet when done correctly, increasing brand awareness can amplify your other marketing...
Jun 15, 2019 | Small Business Marketing
Are you using video marketing in your business? If not, these statistics may inspire you: By 2019, global consumer Internet video traffic will account for 80% of all consumer Internet traffic. (Source: SmallBizTrends) 55% of people watch videos online every day....
Jun 13, 2019 | Small Business Marketing
Ugh! There are certain words that bring terror to the minds of a small business owner. Online marketing definitely makes the top five of that list. Whether it is because you just don’t know where to start or you have tried and it didn’t work or it just seems so...
Jun 6, 2019 | Entrepreneurs Take Action
How often do you look at your profit and loss statement? When you look at it, are you able to make decisions based on the information (decisions other than, ‘Boy, I need to make more money’)? Knowing how to read your P&L offers a number of benefits not only in helping...