10 Proven Email Subject Lines And How To Use Them

10 Proven Email Subject Lines And How To Use Them

According to ConvinceAndConvert.com, 33% of email recipients open emails based on subject line alone. Whether it is email subject lines or blog post titles, if you have bland titles, you’re going to have low readership. Sounds like a lot of work, doesn’t it? It would...
Customer Experience, The Wow Factor

Customer Experience, The Wow Factor

Tony Hsieh said “I’d rather spend money on things that improve the customer experience, than on marketing.” That’s quite a statement. What is the experience that you want your customers to have? Are you WOWing them? In today’s video, I am going to take you with me on...
Coaching Business Makeovers: It’s Time for a Change

Coaching Business Makeovers: It’s Time for a Change

When is the last time you changed the theme on your website? Changed your headshots? Rewrote your “About” page? If the answer to any of those questions is more than a year, odds are it’s time for a business makeover. Listen up, I don’t believe you have to have all of...
Your Credibility is Your Responsibility

Your Credibility is Your Responsibility

Stop complaining because people don’t know about you! Stop wondering if others see you as credible! If you want to earn top dollar, it’s clear you’ll first have to become the go-to expert in your industry. Once you wrap your brain around the fact that your credibility...
Sales Technique: 3 Keys to Success

Sales Technique: 3 Keys to Success

Just Google Sales Technique and you’ll find that everyone has an opinion. I’m no exception, LOL I have an opinion. I work with a lot of solo-preneurs who were not sales people previously, but now find themselves thrown into that role. If they don’t sell, they go out...
Why Build A Community?

Why Build A Community?

How would it feel to know that you have a group of people that want to promote you and your business to the world? They hang on your every word. They love your ideas, your products and services and can’t wait to share you with their audience. Well those are just a few of the reasons to build a community.

How Well Do You Know Your Ideal Client

How Well Do You Know Your Ideal Client

We’ve all done the exercise. It’s the first thing you’re taught when you first start your business: Create an ideal client avatar. This vision of your ideal client guides everything you do, including pricing (you can’t charge that single mom as much as you can the CEO...
How To Create a Handout That Makes It Home

How To Create a Handout That Makes It Home

Have you ever spent a lot of time creating a handout for your talk only to find 100 copies strewn all over the room at the end of the event? Other than being a huge waste of paper, creating handouts that people don’t take with them is a waste of effort for you....