What do you think of the new google privacy policies? oogle is streamlining their 70 different privacy policies (one for gmail, one for google docs, one for You Tube) and morphing them into one policy for all of Google. They are also making your information available across platforms so that you can access “all things Google” with just one login. On top of that, they made it easier to get your data from Google and transfer it to another service.
Consistency is the key to social media success? The question is how often do you need to post to Twitter, Facebook, YouTube or Linked In be considered a consistent poster. Social media experts Shahar and Nash Boyayan share their opinion of what it is to be a consistent social media marketer.
I’m going to share my two favorite social media strategies. One strategy is for doubling your website traffic with Linked In — the other is my 3 step Facebook fan page strategy. Individually, both of these strategies are helpful — together – they form the a solid foundation for an effective social media strategy that positions you as an expert in your niche.
Are you using social media effectively in your business? According to recent surveys, the majority of small businesses have a social media presence of some sort (a Facebook page or a Linked In profile) but a very small minority are actually posting anything to social media on a consistent basis.
Did you know that I have my own internet .tv station. OK… actually it’s a video blog called decisiveminds.tv. If you haven’t been over there to check it out, you should. I have lots of great content and training videos waiting for you (including the one below about making it as easy as possible to share blog posts and other information.
Are you still staying away from Linked In? Many people I talk to shy away from Linked In’s “buttoned -up” very professional image.
Not using it is turning your back on access to millions of people. Where else can you get that kind of advertising for your business?
Getting more likes, follows, stumbles or subscribes at the end of the day means you’ll get more traffic to your website and more money in your bank account. It also means you’ll have more long-term reach to launch viral campaigns from and promote new products.
Do you want more followers on Twitter? Right now, there is a bit of a controversy whether more followers = better on Twitter. When you get a lot of followers it is probably true that a few hundred followers might be just as effective for you as a few thousand. But, many of the people who read this blog are just starting to use Twitter and need to build a critical mass to start with. Just make sure that you keep your following small enough so that you can pay attention and interact with them rather than just having them scroll through your Twitter feed.
Knowing how to use keywords is essential to creating an effective website. The internet is a giant database — all of the information is sorted and organized by topic and the keywords that best describe the information. By paying attention to keywords and search phrases, you can position your site to be found more easily on the web.
Here are six good reasons why keywords matter:
Website traffic is the lifeblood of any business that operates online. More traffic means more potential customers — and (of course!) more customers results in more money in your pocket. One of the complaints I hear fairly often – is that sometimes the expense of advertising and driving traffic to your site isn’t worth the few extra customers you get in return.
Here’s a guest video from Mynders Glover from Business Building Success Secrets on how to use Tungle to control your daily schedule. Tungle.me is a free appointment setting program that allows people to make appointments with you. I’ve found that if you just need something very basic Tungle is a great place to start. Appointments made in Tungle sync with both Microsoft Outlook and with google calandar.
I’ve had a great time reading everyone’s blog posts this week. For those of you who aren’t in the Ultimate Blog Challenge, you can find some awesome blog posts just by going to twitter and searching for #blogboost.
Here are some of my favorite posts from the past week
I often teach people who to create social media profiles on a specific networks — but did you know that a lot of the “rules” apply to all of the networks. As a matter of fact, you can really boost your visibility and personal brand by being consistent and following these 10 rules.
When I start talking to clients about Linked In — they usually resist because they think that Linked In is for people who work for big corporations or who are looking for a job. I’ve found that Linked In is an excellent way to get more traffic to your site, reach a target audience and increase your conversion rate.
